Dollie Platform Launches, Provides Tools to Build and Deploy Pre-Configured WordPress Installs

Dollie Platform Launches, Provides Tools to Build and Deploy Pre-Configured WordPress Installs

Stratus5, a company that specializes in cloud container management and business service automation, launched Dollie today. Dollie is a cloud-based eCommerce solution for WordPress developers looking to provide white-label hosting services to their customers. The platform allows developers and agencies to sell custom, pre-configured WordPress solutions to their clients.

Dollie is built on top of the Stratus5 Cloudware system. It includes tools like Blueprints, which allows developers to save and clone custom WordPress configurations. These configurations are saved to the cloud. Developers can then launch new instances and monetize them at the click of a button.

It also has management tools such as billing automation, customer resource management, analytics, backups, permissions, and more. The platform serves sites via isolated Docker containers. It runs on a modern stack that includes NGINX, PHP 7.3, Redis, and PerconaDB.

“In the simplest terms, we let developers launch their own cloud hosting service similar to Wix or Squarespace but using WordPress,” said Trent Lapinski, VP of Dollie and Stratus5 Cloudware.

Developers can try Dollie for free and only start paying once they are ready to accept customers. Pricing begins at $100 per month for the first 10 customers.

Customer billing can be done via Dollie’s payment gateway or the developer’s gateway of choice. The system is backed by the WooCommerce plugin, so any payment gateway that supports WooCommerce Subscriptions is available. There are no limits on the business model that developers employ. They can set up custom pricing.

Take a quick tour of how Dollie works:

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Filling a Missing Gap in the Market

“We built Dollie because there’s a competitive gap in the market between the hosting companies and the developers who actually build websites, themes, and plugins,” Trent Lapinski. “I’ve seen agencies and many of my developer friends constantly stuck in the


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Justin Tadlock

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Dollie Platform Launches, Provides Tools to Build and Deploy Pre-Configured WordPress Installs

by Justin Tadlock time to read: 1 min
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